If you’re new to SEO and still aren’t sure what to expect, check out the frequently asked questions below to learn more about our process and how our clients are benefiting from the services and SEO strategies we offer.
Every market comes with its own set of challenges, and every website is at a different stage of growth. Because of this, I often create tailored monthly plans that take these unique factors into account, along with a budget designed for consistent, long-term investment.
For context, most of my long-term clients allocate between $2,500 and $4,000 per month for a comprehensive range of SEO services. These include leveraging IDX data, improving on-page optimization, refining landing page layouts and content, crafting hyperlocal blog content, enhancing strategic internal linking, and acquiring high-quality backlinks.
If you’re new to real estate SEO or launching a brand-new website, there’s a lot of ground to cover. Achieving success in this highly competitive space requires significant effort, as there are no shortcuts to achieving sustainable organic growth. Considering the level of work involved, a monthly investment of around $2,500 for top-quality SEO services is actually quite reasonable in today’s market. In fact, many of the highest-ranking websites in most markets are likely investing two to three times this amount, particularly in areas like backlink building and content promotion.
If you’re considering having an assistant or VA handle content creation, the short answer is no. While it’s true that anyone can “write content,” creating effective content goes far beyond just putting words on a page. It requires nuance, strategy, and a deep understanding of SEO to drive relevant traffic and generate organic leads.
Publishing poorly optimized or low-quality content can actually harm your SEO efforts and hurt long-term performance. That’s why I only work with clients who allow me to be the sole person or vendor managing their content management system (CMS) while we partner on SEO.
Simply put, assistants and admins aren’t trained in SEO strategy. Just as real estate agents wouldn’t entrust an assistant with negotiating a complex deal, the same principle applies to the work I do. To achieve meaningful results, SEO requires expertise, precision, and a hands-on approach.
Note: If your website contains low-quality or poorly written blog posts or landing page content, I may recommend—or require—removing it entirely to maintain quality and credibility.
I consistently focus on partnering with backlink and content promotion platforms that have a Domain Rating (DR) of 30 to 70+ according to Ahrefs metrics. For more details on what you can expect from my approach to blogging and backlink acquisition, visit the Why Us page.
There’s no simple answer to this question. As mentioned, every market presents its own set of challenges, and each website is at a different stage of development. This means timelines for SEO results will vary for every client. It’s also important to remember that search results don’t change overnight. If they did, Google would lose its reliability because the best websites wouldn’t consistently rank where they should. As a result, progress often takes time—more than we’d all prefer.
That said, the SEO Results page highlights real examples of what clients have achieved. Here are two recent success stories:
Note: Both clients are on the $2,500/month SEO plan, providing examples of both short- and long-term growth. However, it’s worth noting that Jeremy’s site was already on an established domain with around 1,000 monthly users when SEO began. Newer domains with lower search authority may not see similar results as quickly.
While no SEO professional can guarantee specific results (and anyone who does is being dishonest), I can assure you that patience and consistent effort are key. Over time, you will see positive gains in organic traffic and leads. However, predicting the exact timeline or scale of those results is impossible to do accurately.
As mentioned earlier, I have clients who have been investing in SEO with me for over a decade, and their websites continue to generate 600+ organic leads per month—even in tough market conditions. However, reaching this point required years of dedication, hard work, and consistent effort—not mere months. Maintaining high levels of traffic and lead generation demands just as much commitment as achieving them in the first place.
In other words, SEO is a strategy that requires a long-term, all-in commitment—even after you start seeing consistent and substantial lead generation. The moment you ease off the gas, competitors in your market who are staying aggressive will seize the opportunity to catch up and potentially surpass you. While it might be tempting to scale back or discontinue your SEO investment once you’ve tasted organic success, the real value lies in building a sustainable business asset. A well-optimized site that delivers significant organic lead volume month after month is something you own—and it’s a game-changer for the long haul.
Achieving this level of success requires consistency and a forward-thinking approach. SEO is a marathon, not a sprint, and the rewards are well worth the effort.
